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With over 42% of people around the globe owning a smartphone, now even old school marketers believe in the potential and benefits of mobile advertising.. Amongst various benefits of mobile advertising… This is a con for mobile marketing because the ad may go untouched since if the website or social media page was difficult to navigate. Despite the cons of mobile marketing, there are many benefits of mobile … Preliminary data show good response rates for mobile campaigns (5% click … By the year 2022, it will represent almost 50% of marketers’ total ad … Personalization, immediacy, and interactivity of mobile ads encourage response by consumers on the go. Instead of a large screen and a mouse to use, mobile users are left with only a small screen. Conclusion. eMarketer’s data shows that mobile ad spend will surpass 93 million dollars in 2019. Mobile advertising is growing at rapid pace and various businesses have generated huge profits by promoting their products and services through mobile. In recent years, mobile ads have become the primary form of digital advertising for countless brands. Mobile Advertising is the Primary Mode of Digital Advertising. One great option is mobile billboard advertising: 97% of people are able to recall the ads from mobile billboard advertising compared to 58% of people remembering ads they saw online or on …

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